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What is the difference between PR and Advertising?

Many people associate Public Relations with advertising. Some even think that they mean the same thing. Both of these practices are...

Beauty PR: What you need to know.

The beauty of working in Public Relations is that you can work in so many different fields. Among the many types of PR, there is Beauty...

What is Media Relations?

One great way to gain exposure to the public and build a good reputation is to include Media Relations in your PR strategy. Media...

Basic steps to create a good social media strategy

Public Relations and Social Media are two different things, yet they are very complementary. With social media, PR can be way more...

What challenges do PR practitioners face?

PR is definitely a great field to work in, especially when you are passionate about it. But as any profession, it can be very challenging...

Models of PR according to Grunig & Hunt (PR Theories)

As you certainly know, Public Relations is used by organizations and companies in order to shape their image and manage their reputation....

What skills do you need for a career in PR?

There is no doubt that a good reputation is the main goal of every organization. In order to achieve that, organizations hire PR...

3 things you should know about Public Relations

“Public Relations is the discipline which looks after reputation” (cipr). “It is the effort to establish and maintain goodwill and mutual...

5 reasons why you should consider studying PR

As you may know, for every business and company, PR is a must. It helps the company build its reputation, maintain it and communicate...

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